MOLLY SODA : FOM MY BEDROOM TO YOURS

PAST | FUTURE

 

Annka Kultys Gallery


M O L L Y   S O D A

25 NOVEMBER 2015 – 16 JANUARY 2016

OPENING RECEPTION

 TUESDAY, 24 NOVEMBER, 6 – 8 PM


Press preview with the artist: Tuesday 24 November, 5 PM

Annka Kultys Gallery is pleased to present From My Bedroom to Yours, Molly Soda’s first solo exhibition outside her native United States. The show features twenty recent works by the Detroit-based digital artist realised across a variety of digital platforms, including videos, gifs and NewHive.

Born in 1989 and currently 26, Soda explains her work is about girls and for girls in their bedrooms, and takes the private behaviours inherent to those spaces and makes them public, reflecting how that process changes the way in which those behaviours are seen and contextualised.  As a result, her images are raw, rejecting conventional beauty norms, whilst still maintaining a tween-Tumblr aesthetic and employing kitsch elements and lowbrow internet culture.

Soda belongs to a generation of young video and internet based women artists, including the likes of 22-year old Canadian photographer Petra Collins (b.1992-) and the San Franciso Bay-area based Vivian Fu (b.1990-); the latter’s photography focusing on the intimacy of her personal relationships and challenging representations of Asian women. Yet Soda’s work also resonates with that of an earlier generation of women artists, and in particular Tracey Emin (b.1963-) and her infamous Turner Prize nominated My Bed (1998), an installation piece comprising an unmade double bed and related detritus (empty vodka bottles, cigarette ends, condoms, stuffed toy, etc) Emin had purportedly occupied for several days following a bout of depression; which echoes Soda’s own bedroom / workspace / site-of-production. Beyond the common superficialities of the two spaces, both artists’ work draws heavily upon autobiographical elements, contradicting society’s expectations of women’s art and women artists, through the communication of their most intimate experiences.

Each piece in the show records the artist undertaking one or more of a diverse range of activities from her home, such as singing, dancing, telling stories or expressing her emotions (melancholy, frustration, joy, etc), for example. Each activity takes place directly in front of her camera creating a powerful intimacy with the viewer. An emotional connection with her viewers is created through the artist’s shared feelings of loneliness, silliness, love, lust and boredom as she puts herself on display and makes her private, public: from her bedroom to yours.

As Soda’s entire oeuvre is available on-line, her art is freely accessible not only to her hundreds of thousand of followers on apps such as Instagram or Tumblr but also literally to anyone with internet access. Visitors to the gallery will therefore be able to augment their experience of the artist’s works on the ipads and television monitors provided in the gallery by using their own smartphones and portable devices to access the social platforms (Tumblr, NewHive, YouTube, etc) where Soda’s works were originally posted.

To foster an ambience akin to the artist’s own bedroom in Detroit, the normal white cube aesthetic of the gallery space has been transformed: its walls have been painted a pink similar to that of Soda’s bedroom and its space decorated with pink-hued furniture pieces which have the dual function of both providing gallery visitors with a physically comfortable environment in which to view the work, while also replicating the ‘girly-pink-warm’ atmosphere associated with the artist’s work.

The gallery is also breaking with tradition with regard to the pricing of the works for sale in the exhibition. Historically, the price of a work of art on the primary market has been a function, amongst other factors, of the size of the work. The gallery’s pricing methodology for Soda’s digital art, by contrast, adopts public interest as its starting point: the more a work has been viewed online, the greater that work’s price. So the price of each work in the show is directly related to the number of digital views of the particular work.

A catalogue containing images of works in the show, installation views and three original essays on the artist is being published by the gallery to coincide with the exhibition.

For all press inquires and to RVSP to the 24 November press preview, contact Teresa +44 (0) 20 3302 6070 press@annkakultys.com

Download Press Release

Above: Installation view of Molly Soda ‘From My Bedroom to Yours‘ at Annka Kultys Gallery, London 2015. Photo: Annka Kultys Gallery (Lewis Ronald)

Floor Plan

 


WORKS

Annka Kultys Gallery
MOLLY SODA
Witch and Famous
2015
http://newhive.com/mollysoda/wit- ch-and-famous
NewHive page and .gifs
Dimensions variable
Ed. of 3 + 2 AP
(MSod001.15)
Annka Kultys Gallery
MOLLY SODA
wrong wrong wrong
2015
https://www.youtube.com/watch?v=sS- GU4PQembs
Video, 2 min 19 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod020.15)
MOLLY SODA
thinking about u
2015
https://www.youtube.com/ watch?v=ESZW6GBDmRM Video, 2 min 06 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod019.15)
MOLLY SODA
they tasted alright to me, 2015
https://www.youtube.com/watch?v=qEr- lWfkufx0
Video, 3 min 43 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod018.15)
Annka Kultys Gallery
MOLLY SODA
so tired
2015
https://www.youtube.com/ watch?v=30e9Mnc08Yc Video, 1 min 51 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod017.15)
Annka Kultys Gallery
MOLLY SODA
maybe when i die
2015
https://www.youtube.com/watch?v=Kr- 2vORdXFTY
Video, 4 min 04 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod016.15)
Annka Kultys Gallery
MOLLY SODA
been so long since i’ve seen the ocean
2015
https://www.youtube.com/watch?v=- m54OmrbQP4o
Video, 4 min 50 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod015.15)
Annka Kultys Gallery
MOLLY SODA
i will go down w dis ship, 2015
https://www.youtube.com/ watch?v=StYl1DY9ntw
Video, 3 min 53 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod014.15)
Annka Kultys Gallery
MOLLY SODA
i tried with you
2015
https://www.youtube.com/ watch?v=jZOv5q376×U Video, 1 min 37 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod013.15)
Annka Kultys Gallery
MOLLY SODA
i touched you on the arm, 2015
https://www.youtube.com/watch?v=0p- PeZP-kL0U
Video, 1 min 15 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod012.15)
Annka Kultys Gallery
MOLLY SODA
i spend my time on you too much
2015
https://www.youtube.com/watch?v=EY- Zg7IAgJ_k
Video, 2 min 17 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod011.15)
Annka Kultys Gallery
MOLLY SODA
🙁 4 u
2015
https://www.youtube.com/ watch?v=38HQOztBSms Video, 0 min 44 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod010.15)
Annka Kultys Gallery
MOLLY SODA
did you feel them?
2015
https://www.youtube.com/watch?v=b- J4mSOBJccw
Video, 2 min 21 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod009.15)
Annka Kultys Gallery
MOLLY SODA
be with u 🙁
2015
https://www.youtube.com/ watch?v=QULXBw9yID0 Video, 1 min 17 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod008.15)
Annka Kultys Gallery
MOLLY SODA
2 all the girls in the world
2015
https://www.youtube.com/ watch?v=wMKT5gK9-RE Video, 2 min 29 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod007.15)
Annka Kultys Gallery
MOLLY SODA
Our Song
2015
http://newhive.com/mollysoda/our-song NewHive Page and YouTube video, 15 min 11 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod006.15)
Annka Kultys Gallery
MOLLY SODA
It’s so crazy that you live in a computer now
2015
http://newhive.com/mollysoda/inacomputer NewHive page and YouTube video, 0 min 31 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod005.15)
Annka Kultys Gallery
MOLLY SODA
I will never be soft enough for you
2015
http://newhive.com/mollysoda/i-will-ne- ver-be-soft-enough-for-you?q=%40mol- lysoda%20%23soft
NewHive collection (includes YouTube videos)
Dimensions variable
Ed. of 3 + 2 AP
(MSod004.15)
Annka Kultys Gallery
MOLLY SODA
He
2015
http://newhive.com/mollysoda/he NewHive page and YouTube Video, 5 min 18 sec
Dimensions variable
Ed. of 3 + 2 AP
(MSod003.15)
Annka Kultys Gallery
MOLLY SODA
Is it alright if I don’t answer the phone today?
2015
http://newhive.com/mollysoda/livehere NewHive page
Dimensions variable
Ed. of 3 + 2 AP
(MSod002.15)

Exhibition Checklist

For more information about available works, please contact sales@annkakultys.com

 


PUBLICATION

On the occasion of the exhibition, the gallery is publishing a catalogue to accompany the exhibition including essays by  Molly Messersmith, Aric Miller and Alexandra White, and photographs of installation views.

Exhibition catalogue PDF

 


SELECTED PRESS

“Getting Art”

Art Monthly, review by Paul Carey-Kent

March 2016


“Molly Soda From My Bedroom To Yours”

Aujord’hui

5 January 2015


“Molly Soda Art Exhibition”

1883

January 2016


ARTIST BIOGRAPHY

Molly Soda

Annka Kultys